TARGET AUDIENCE:
Young people who adore cats, cute products, and the thrill of blind boxes.
Within each blind box is a carefully curated cat figurine, paired with handmade clay accessories I sculpted myself. These accessories give each figurine a unique charm, from miniature teacups to tiny pizza slices. The blind box concept adds a sense of customer anticipation and delight, turning each unboxing into a memorable experience.
This project allowed me to combine multiple skills, including graphic design, packaging design, and hands-on crafting. The result is a cohesive brand experience that captures the joy of discovery while celebrating the whimsical world of cats.